Examples of a Good Learning Experience
Here we offer examples of a good learning experience from a handful of our projects.
It’s always a shame when training is rolled out without due consideration for learner engagement. This is one of the reasons that e-learning has a bad reputation - it’s too often seen as a ‘Click next’, box-ticking exercise that employees want to get through ASAP then get on with their day.
High quality, engaging e-learning helps to ensure that learners absorb, retain and implement new knowledge and skills, bringing about long-term behaviour change and improved performance.
Delivering a good learning experience can also help to create a culture of learning where employees then go seeking out personal and professional development opportunities that will benefit the whole organisation.
So on to some examples of where our e-learning solutions, including custom content and learning management systems (LMS), have enabled training to deliver real impact…
Not just good – a Meisterpiece: LMS and blended learning for Jägermeister
Jägermeister has around 1000 direct employees, plus a large network of resellers and external distribution partners around the world, making a large number of people requiring training.
At the same time, a coherent and strong brand image that all employees identify with is a top priority for Jägermeister, so the learner experience was considered crucial.
They decided to use the imc Learning Suite for their training platform because the well thought out extended enterprise scenario, in combination with the clear module structure, convinced them that we were a good fit for their needs.
Following testing and roll-out, users were especially taken with how the e-learning content triggered an emotional response. The consensus among the employees: Once you log in to Meister Academy, the training courses don’t feel like learning.
The direct integration of LinkedIn Learning courses was also received very favourably, as it gives employees an even greater choice of courses.
Philipp Terstesse, Manager Global Trade Marketing at Jägermeister, gave the following summary:
“Our goal was to create a learning experience that takes a new approach and motivates learners. The learner and employee experience were extremely important to us.
We firmly believe that our digital ambitions go a long way towards shaping the future of our brand. We are thrilled to have a strong partner in imc who will stay by our side as we embark on this journey into the future together.”
Read more about our work creating an LMS and blended learning for Jägermeister.
Comprehensive onboarding and learning experience for The Green Climate Fund
Established within the framework of the United Nations Framework Convention on Climate Change (UNFCCC), this organisation based in South Korea was set up to assist developing countries in adaptation and mitigation practices to counter climate change.
At the time of writing, The Green Climate Fund (GSF) had raised $10.8B USD to support 200 projects and avoid 2.1B tonnes of CO2 pollution.
The fund wanted a comprehensive onboarding and training solution providing an understanding of GCF's climate focus, shared values, governance, policies and practices, all underpinned by a learning experience framework and strategy.
We worked closely with GSF to create their Learning Experience Framework - a continuous model of learning and development that embeds opportunities of meaningful experience, exposure and education.
This was followed by 20 hours of Digital Orientation Modules, focusing on four core types of digital learning approaches to meet the diversity of needs we discovered throughout our research:
- Scenario-based training
- Problem-based learning
- FAQs and resources
As a result of this e-learning, we were able to measure a reduction in human operational and procedural error, while embedding confidence and competence among new employees.
imc and the Green Climate Fund were recognised as Platinum winners in the 2021 LearnX awards. Client feedback was also extremely positive - George Zedginidze, Head of Knowledge and Change Management at the Green Climate Fund said:
“We at the GCF are elated to be partnered with imc! Their professionalism and flexibility has made this project what it is today. We are especially thrilled with the imc team, whose time, effort, and abilities have made this partnership a success.”
Read more about this onboarding and learning experience project for GCF.
Motivation for an unloved topic: compliance training for Audi
Trainees are usually unenthusiastic about the idea of compliance training even before it begins - to say the least. So Audi wanted to create unusual compliance training, delivered in a way where the necessary knowledge is clearly conveyed to them and they have fun along the way.
“Welcome to Fraud City. The city “eats” its residents – skin, hair and all. We hope you’re up to it. Enter at your own risk.”
Not your usual intro to compliance training! This entire web-based training (WBT) course involved motion design and adopted the style of “Sin City”. It takes the brave participant to a corrupt city full of dangers and suspect colleagues – accompanied by Detective Fraudless.
The employee navigates through the training course with the criteria for identifying cases of fraud being revealed along the way. So are behavioural patterns that call for special attention.
Audi demonstrated great courage with this unconventional concept – and reaped the rewards: The elaborate and polarising concept leaves a lasting impression, creating a buzz among almost all employees.
Laura Schumacher of the Audi Compliance Department told us:
“Compliance training is always a tricky subject. For this WBT though, we received very favourable feedback from our employees!”
Read more about this fun and engaging compliance training for Audi.
Want to learn more?
You can see more examples of a good learning experience within the case study section of our website. Can we help you to transform training within your organisation by creating an engaging learner experience?
Contact us here at imc.
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